Client: St. Leonard
Brief: Collab Football Kit Design
Date: 2024

Led the end-to-end creative development of the limited-edition St. Leonard Berlin × GEGEN football kit, designing the jersey and defining the overall visual identity for the collaboration. Directed the campaign photoshoot and creative rollout, ensuring a cohesive expression of both brands’ shared Berlin-rooted football and subculture aesthetic across kit, imagery, and launch assets.